The Legacy of Project Nasty
Project Nasty, a 1985 Porsche 911 Carrera, is far more than just a car; it's a testament to engineering mastery and passionate craftsmanship. Born from the hands of Joey Seely, a former professional racing technician/engineer in the American Le Mans series, this vehicle represents a culmination of years of dedication, skill, and a relentless pursuit of perfection. No stone was left unturned in its transformation—nothing in or on this car remains original. As it moves on to a new owner, Project Nasty leaves behind a lasting legacy—a milestone in automotive history and a pinnacle achievement for E-Motion Engineering.
The Heart of Project Nasty: Performance Upgrades
The true essence of Project Nasty lies in its extraordinary performance upgrades. The original 3.2-liter engine has been replaced with a rebuilt and heavily modified 3.6L from a 964 RSA, now delivering 360 horsepower at 8,000 RPM. This powertrain, developed in collaboration with Rothsport Racing and Goritz SixFix, features CP Carrillo Rods, Mahle Motorsport Short Custom Pistons, and a GT3 Oil Pump—components that make this one of the most aggressive air-cooled 911 engines ever created.
Equipped with KW Competition 3-Way Dampers, RSR Swaybars, and 935 Tubular Front Suspension, Project Nasty is built to dominate even the most demanding tracks. Custom Brembo 4-piston brakes provide the stopping power needed to control its raw speed, while the modified 915 transmission, paired with a Wevo Shifter and handcrafted shift knob by Son Of Cobra, ensures precision and elegance in every gear change.
The Evolution: From Daily Driver to Track Monster
Project Nasty’s journey began as a modest 1985 Porsche 911 Carrera, which Seely purchased in 2007. Over the years, this daily driver was meticulously transformed into a lightweight, high-performance machine known for its aggressive stance and no-nonsense engineering. Externally, the car boasts custom touches like a composite front bumper and hand-shaped metal fender flares, giving it a uniquely fierce appearance.
Inside, the transformation is just as striking. Alcantara covers the dashboard, door sills, and headliner, creating a tactile experience that mirrors the car’s dual nature as both a track weapon and a driver’s car. The stock seats were replaced with Recaro Pole Position seats, while a Momo Prototype steering wheel with a Rothsport Quick Release Hub adds both precision and comfort.
The Genesis of Project Nasty
The origins of Project Nasty trace back to Seely's early days with the car, when it was simply a decently modified daily driver. However, as with any vehicle touched by a builder’s hands, it couldn’t stay stock for long. Over 17 years, Project Nasty underwent countless modifications, each bringing it closer to Seely’s vision of the ultimate driving experience. Weight reduction and performance optimization became the guiding principles behind every change, as Seely methodically stripped away unnecessary components and replaced them with lightweight alternatives.
The E-Motional Connection
For Seely, Project Nasty is more than just a car—it’s a reflection of his identity as a builder and engineer. What began as a quest for pure performance evolved into a pursuit of balance, creating a car that excels on the track but remains enjoyable on the street. Every detail of this build, from the materials used inside to its handling on the circuit, embodies this philosophy.
Final Thoughts
Project Nasty stands as an extraordinary piece of automotive craftsmanship—a 1985 Porsche Carrera transformed into a one-of-a-kind icon. This journey from humble beginnings to a symbol of performance and passion is a testament to what can be achieved with dedication and a clear vision. For those who appreciate the artistry of car builds, Project Nasty represents not just a Porsche Carrera, but a journey, an experience, and above all, a labor of love.
For media inquiries, please contact:
Kate Mason, kate@emotion.engineering
Want to learn more about Project Nasty? Watch this video: Walk-Through of "Project Nasty's" Final Over Haul
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